Category: Branding
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DIY Branding Isn’t Always Bad: 3 Tools to Help You Look More Professional
“Perfection is the enemy of progress.” ~ Winston Churchill Your Company Deserves to Be Seen, Even If You’re DIY Branding Have Coca-Cola-sized branding dreams, but more of a tap water budget? Visions of gorgeous graphic design, but you majored in Hustle instead of Helvetica? Good news! You don’t need a…
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Top 5 Ways Organic Reach Outperforms Paid Advertising
Tired of burning through your marketing budget with not much to show for it? Here’s why organic reach is the solution you need. Paid ads get all the love and attention because they’re supposed to give you instant visibility and results. But as ad fatigue sets in and the costs…
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How to Stand Out in a $5.5 Trillion E-Commerce Market: Part Three
Building Brand Reputation and Rewarding Customer Loyalty In last week’s post, we explored some simple ways you can elevate your product listings above the e-commerce crowd, including ensuring you’re using high-quality images, writing descriptions that sell, and exploring the latest trends in short form videos. This week, we’ll take a…
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The Power of Business Storytelling: Make Your Brand Memorable
Can we make a confession? We don’t really love reading business books. You’d never know it, looking at our library. We’ve read way more than we care to count. We’ve studied every effective habit, how to lean in, make sure the color of our parachutes go from good to great…
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